Summery on Media

Our life is full of different kinds of media.

We read news from newspaper.

We watch TV.

We use our Cell phone to communicate with others.

We surf the internet by the computer.

We read magazine.

But unfortunately, more and more advertisement are imported to our media.

Advertisement are cant avoid. Sometime you will feel very tired of this.

Every time u take the public transportation, there are a tiny TV which continuously showing some advertisement to you. At first only MTR will have this kind of TV, but some time later, buses started to have this. now even taxi have this. Sometime you are not allow to have a quite environment. 

On the other hand, Newspaper is full of advertisement .TV show is full of advertisement .Movie is full of advertisement .Magazine is full of advertisement .

COME ON, I NEED A REST. I WANT TO GET RID OF THESE ADVERTISEMENT .

Collaborative projects

The Collaborative project i want to talk about is "movie with advertisement imported ".
I wonder if it is a right example, but this few year, i see more and more movie (especially Hong Kong movie) are having advertisement imported.

A company invest to a movie is surely is a good way of promotion. Most of the company choose to show their most latest products in the movie.

i have some example, the most impressed me is "the Iron man". I believe that many of us will be attached by the innovation technology in the movie and also the coolness of Tony Stark. There is a scene that Tony Stark is holding a stylish cell phone and that cell phone is not yet publish to the market.
Furthermore, a cell phone company published that stylish cell phone a month after "Iron Man" released .
People are flocked to buy that phone. This is a successful example to use media like movie to promote a product.

And other obvious example is "Cellular". This movie is surely a movie that to promote the Nokia cell phones.
If you have seen this movie , u will know that in this movie have at least 30 scene to close up to the cell phone.

Here is the trailer of Cellular

What make commercial interesting

A good commercial video

Should have its own style.
Should attract audience
Should have impact on others.

A good example:



A poor commercial video

does not wow the audience
does not relate the story line to the product
does not have any creativity

A bad example:

Something about Collaborative websites

Many collaborative website are quite popular, like facebook, youtube,and wikipedia etc.
people may ask why these kind of website have a special power to attract so many users use them.

In these three website i would like youtube most. Everyday when i got home, i will go to youtube and find some funny video to watch ,also i can search the songs i like with ease.

Youtube is very user friendly and we not only can view and download the video and we also can upload our own video and create our own video track.

The layout of youtube is using a top down layout, you can type the key words at the search column which placed at the top of the page and the resulted video will locate at the bottom.

  this is the screen capture of youtube.

and here is the like of youtube: www.youtube.com